Struggling to figure out whether this video is for real. The “search” tutorial which begins around 2’30” is particularly illuminating.
Treat the mouse like a hot potato — what’s that all about!?
Of course takeup, penetration and access for this demographic is not going to be as high as others. But the thing is, older people in the UK spend more time online than any other age group. This means older people spend more time consuming content, whatever that might be. So online remains a good way to engage this demographic and doing it inline even better.